Visa to Acquire Featurespace – Finovate

• Visa is acquiring fraud prevention company Featurespace to enhance its own fraud detection and risk-scoring solutions.
• Terms of the agreement were undisclosed and the deal is expected to close in 2025 pending regulatory approvals.
• The acquisition comes as Visa faces legal challenges from the U.S. DOJ over alleged monopolization in debit card markets.

Visa signed an agreement to acquire fraud prevention company Featurespace today. Financial terms of the deal, which is subject to closing conditions and regulatory approvals, were not disclosed. The deal is expected to close in 2025.

Featurespace was founded in 2008 as a project in Cambridge University’s engineering department. The U.K.-based company offers AI-based tools that analyze transaction data to detect fraud. The company’s ARIC Risk Hub assesses behavioral analytics in real-time to identify abnormal user behavior, and leverages machine learning to adapt to changing behaviors and new scams, while improving accuracy over time.

“Providing our clients with solutions that can adapt to and anticipate the changing threat landscape is of the utmost importance,” said Visa Global Head of Value-added Services Antony Cahill. “Featurespace’s strong foundation in AI will enhance our existing product portfolio and enable us to address our clients’ most complex and pressing challenges. We look forward to welcoming the Featurespace team to Visa.”

Visa expects that Featurespace will complement and strengthen its existing portfolio of fraud detection and risk-scoring solutions. By leveraging Featurespace’s expertise, Visa will empower its clients to manage payments fraud in real-time while minimizing false positives and ultimately cutting costs.

“Over the past 12 years we have served the financial services industry, building a company that has gone from strength to strength, and we are thrilled to become a part of Visa,” said Featurespace Founder Dave Excell. “With Visa, we can bring the innovation, integrity and purpose of our platform and our team to more payment service providers and ultimately, stop more people from becoming victims of financial crime.”

Shadowing today’s deal is Visa’s previous failed purchase of Plaid. In 2021, Visa was forced to terminate its planned $5.3 billion acquisition of financial data access company Plaid. At the time, the U.S. Department of Justice (DOJ) filed a civil antitrust lawsuit that ended the merger about a year after discussions were initiated. The lawsuit argued that Visa wanted to acquire Plaid to protect its U.S. debit business against the threat of the fintech. Visa argued that the DOJ did not understand its business and the competitive landscape, saying that Plaid would complement its existing capabilities.

Visa’s planned acquisition of Featurespace is quite different than that of Plaid, however. That’s because the fintech will likely be seen as enhancing Visa’s existing fraud management capabilities and does not pose the same competitive risks as the Plaid deal did.

Even still, the Featurespace deal comes at an interesting time for Visa. The payments giant is re-living some of its 2021 woes with the DOJ. The department sued Visa earlier this week, alleging that it is monopolizing debit card markets. “We allege that Visa has unlawfully amassed the power to extract fees that far exceed what it could charge in a competitive market,” said Attorney General Merrick Garland. “Merchants and banks pass along those costs to consumers, either by raising prices or reducing quality or service. As a result, Visa’s unlawful conduct affects not just the price of one thing – but the price of nearly everything.”

As some experts have pointed out, however, banks and merchants have multiple payment rails to choose from, and that Visa’s global market share is simply a result of capitalism.

Photo by Florenz Mendoza

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